Officially opened on April 2, 2021, Decor Colors is a revolution for the Brazilian decoration market. Its founder, Leonardo Arruda, had owned Léo Tintas, a store selling painting and interior decoration products, for over 10 years.
Leonardo Arruda started working at an early age to help out at home, raising quails at the age of 9 and trying to raise worms for fishing, without success. At the age of 22, he left a stable job to found Léo Tintas, which grew from a small room to a space of over 2,500m². He stood out when he developed the Veludado Diamond Burnt Cement paint, which became a national success. Despite the challenges, Leonardo became a reference in the sector, also becoming a digital influencer, sharing his expertise in videos about the application of his products.